Earlier this week our Chief Executive Officer John Walter did his part to reach people across the country with LLS’s message that we exist to advance cures and ensure access to therapies for all blood cancer patients.
John appeared on The Daily Buzz television program that aired live on the CW network and others across the country and had an opportunity to talk about the LLS Mission: how we’re funding research to advance breakthrough therapies for blood cancer patients, and how we forge collaborations with universities and biotechnology and pharmaceutical companies to get treatments to patients with unmet medical need faster than ever. He also spoke about our Someday Is Today platform, an initiative to raise LLS’s profile and broaden our base of supporters. The Daily Buzz is a weekday morning program that reaches more than 1 million viewers across 170 markets in the U.S. with news, features and entertainment trends. You can view the segment here.