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@LLS

August 2009

Thanks to our colleagues at Gap and our friends online, our summer Give and Get campaign promotion was another success! Because of you and your efforts sharing this promotion online, The Leukemia & Lymphoma Society will receive nearly $500 thousand to support our life-saving research to find a cure for blood cancers like leukemia, lymphoma, Hodgkin's disease and myeloma. That's an amazing accomplishment for one weekend worth of shopping at Gap, Inc. stores!

As you noticed during the launch of this campaign, we featured Lance Bigelow (see our launch blog post, Lick Leukemia with LLS and Gap), who is living proof that the research we fund has a direct impact on patients. 60 years ago, when LLS was founded, a blood cancer diagnosis was almost always fatal. Since that time, the nearly $1 billion dollars we have invested in innovative research has helped to increase survival rates of some blood cancers by double or even triple. In fact, blood cancer survival rates rose by as much as four-fold from 1960 to 2000.

All of that was possible thanks to partners like the Gap and people like you - who either directly participated  in our fundraising efforts or helped spread the word. Your support makes a difference.

Thank you for helping us serve our mission to find a cure for all blood cancers and help patients and their families live better, longer lives.

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If you're in Manhattan on September 12th, watch out as the city will be stormed with brides and grooms on the hunt for diamonds!  Michael C. Fina and Tacori, leaders in the jewelry and bridal industry, have partnered to host a diamond scavenger hunt. Proceeds from “Diamond Dash: Dash for a Diamond & a Cure” will support The Leukemia & Lymphoma Society (LLS).

 

The dashers will race down the streets of NYC, solving clues sent via SMS, and stopping at various wedding-related destinations throughout the city.  The first couple to reach each destination will be awarded with a prize valued up to $3,500! And, the couple that reaches the final destination first will be awarded an incredible Grand Prize.

 

Grand prize winners of the Diamond Dash will receive a beautiful handcrafted Tacori engagement ring setting, matched with a Tacori Diamond, both valued at approximately $20,000, as well as a honeymoon package to Waikoloa Beach Resort on Hawaii's Big Island, including roundtrip airfare and four nights hotel accommodations at Hilton Waikoloa Village.  The dash will culminate with a once-in-a-lifetime proposal opportunity.

 

Think you know all there is to know about NYC's wedding hot-spots and trivia? Do you and your special someone Want a chance to grab some prizes? Sign up for the event at www.diamondsmakeadifference.com.  We're limited to 1,000 teams, so act fast.

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Last week Aaron Smith, who's son, Elijah is battling leukemia, launched The Leukemia & Lymphoma Society's mobile fundraising campaign through a 20 second video spot at the Steeler's pre-season opening game.

 

Sponsored by Hefren-Tillotson, the campaign was popular with local media and was then picked up nationally. You can see a video story on this campaign on the Sports Illustrated Vault.

 

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As the video story by KDKA's John Shumway notes, you don't have to be at Heinz Field to support Aaron's campaign.

 

Simply pick up your cell phone, and Text LLS to 90999 to donate $5 to The Leukemia & Lymphoma Society!

 

For everyone who does, you'll receive a text to confirm your donation of just $5. Reply with a YES -- and you've done it! You've helped find a cure!

 

With that a one-time $5 donation will be added to your mobile bill. Standard messaging rates may apply. Go to mGive.com/a for terms and help.

 

Thank you,  Aaron, for your support launching this innovative campaign, engaging the "Steeler Nation" and inspiring us all!

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One of the things that we love about our events is how they enable people to meet others working towards the same goals –trying to help end blood cancers, and having fun while doing it. Every once in a while we hear about a story of how one of our programs has been instrumental in helping people develop an important personal relationship, and I think that following deserves some retelling

 

Michelle Fried has a long history with our National Capital Area chapter (NCA). As a volunteer, participant and Board of Trustees president, Michelle has been a dedicated supporter of LLS for many years.

 

Because of her passion and well-rounded experience with LLS, Michelle was chosen as an ambassador-of-sorts to help encourage participation in LLS events.  Last year, this role brought her face-to-face with Jim Galvanek, a 10-year leukemia survivor.  Not only did this meeting lead to Jim being named NCA’s 2008 Man of the Year, but eventually, to an unexpected romance.

 

The two amazing volunteers quickly became good friends.  Their friendship turned into a lasting connection.

 

This summer, The Light The Night Walk Kick-off was held at National Stadium, home of the Washington Nationals, just before the start of a game. Along with about 500 other people, Jim and Michelle were there showing their support for LLS.  Jim led Michelle to the stadium rooftop, as the game began so the couple could get a bird’s eye view of the field. It was up there that they shared a private moment together and Jim asked her to marry him.

 

After sharing the news with friends and volunteers alike, the two enjoyed a few innings.  Soon after, the Jumbotron lit up naming Jim and Michelle "Fans of the Game.”

 

The NCA Deputy Executive Director, one of the lucky people to see these two lovebirds' relationship evolve, said that it has been really sweet to watch two good friends and amazing volunteers make a lasting connection and remember how LLS has been instrumental in their relationship.

 

Michelle and Jim have not only found each other, but they have also given much of their personal time to LLS – something for which we at LLS are grateful for every day.

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